In October 2025, Swiss luxury watchmaker TAG Heuer and athletic powerhouse New Balance unveiled a groundbreaking collaboration: the TAG Heuer Connected Calibre E5 x New Balance Edition smartwatch, paired with the FuelCell SuperComp Elite v5 running shoes. This fusion of high-end technology and performance footwear aims to redefine how athletes track their performance, blending precision Swiss engineering with cutting-edge sports science.
⌚ TAG Heuer Connected Calibre E5 x New Balance Edition
The TAG Heuer Connected Calibre E5 marks a significant evolution in the brand’s smartwatch lineup. Departing from Google’s Wear OS, TAG Heuer introduces its proprietary “TAG Heuer OS,” enhancing compatibility with iPhones and streamlining user experience WIRED.
🔍 Key Features
- Design & Build: The 40mm case is crafted from black DLC-coated titanium, offering a robust yet lightweight frame. The bi-material strap features New Balance’s signature green logo, ensuring both style and comfort.
- Display: A 1.2-inch AMOLED touchscreen delivers vibrant visuals, optimized for outdoor visibility.
- Performance Metrics: Equipped with dual-band GPS, heart rate monitoring, blood oxygen saturation, and sleep tracking, the E5 provides comprehensive health insights Hodinkee.
- Battery Life: Offers up to two days of usage on a single charge, with a quick 90-minute full charge time WIRED.
- Training Plans: Includes six exclusive training programs developed by New Balance, catering to various running levels Cinco Días.
👟 New Balance FuelCell SuperComp Elite v5
The FuelCell SuperComp Elite v5 is engineered for competitive runners seeking a lightweight and responsive racing shoe. Building upon its predecessor, the v5 introduces enhancements that cater to both speed and endurance.
🏃♂️ Performance Highlights
- Weight & Fit: Weighing approximately 7.3 oz (213g) for men’s size 9.5, the v5 offers a snug fit, ensuring minimal foot movement during high-intensity runs Doctors of Running.
- Midsole Technology: The FuelCell foam provides a responsive and cushioned ride, complemented by a stiff carbon plate that aids in efficient energy transfer.
- Outsole Design: Featuring shallow triangular lugs, the outsole delivers excellent traction on both wet and dry surfaces The Run Testers.
- Durability: Despite its lightweight construction, the v5 maintains durability, with no significant wear observed after extensive testing The Run Testers.
⚖️ Comparison: TAG Heuer x New Balance Smartwatch vs. Apple Watch Ultra
| Feature | TAG Heuer x New Balance Smartwatch | Apple Watch Ultra |
|---|---|---|
| Operating System | TAG Heuer OS | watchOS |
| Compatibility | iOS (Made for iPhone certified) | iOS |
| Battery Life | Up to 2 days | Up to 36 hours |
| GPS | Dual-band | Dual-band |
| Health Metrics | Advanced (HR, SpO2, Sleep, etc.) | Advanced (HR, SpO2, Sleep, etc.) |
| Design | Luxury, athletic fusion | Rugged, sporty |
| Price | $1,800+ | $799 |
🧠 Final Thoughts
The TAG Heuer Connected Calibre E5 x New Balance Edition smartwatch and the FuelCell SuperComp Elite v5 running shoes represent a harmonious blend of luxury and performance. While the Apple Watch Ultra remains a formidable competitor in the smartwatch arena, the TAG Heuer-New Balance collaboration offers a unique proposition for athletes seeking both style and substance.
For those interested in elevating their athletic performance with premium gear, consider exploring the TAG Heuer x New Balance collection and the New Balance FuelCell SuperComp Elite v5. These products are available through their respective official channels and select retailers.
